Increased consumer propensity to healthy lifestyles and the global sports units sportswear market, according to new report by Global Industry Analysts, Inc.
San Jose, California (PRWEB) 10 May 2012
Follow us on LinkedIn – In recent years, sports and fitness clothing market witnesses new trends, including increasing the tendency of consumers to a healthier lifestyle, the acceleration in the rate of participation in sport and the emergence new sports and spread of some local sports in new regions. All these factors have the potential demand for sports and sportswear market to drive across regions. Blurring the boundaries of the differentiation between normal and sportswear designed for informal gatherings, or to define a daily / street wear continues to be a changing landscape in the sports and sportswear market. The companies are rapidly adopting strategies to meet the needs of men and women, inconsistent, and a wide age group to be the casual, competitive athlete or better sportswear for everyday use, and the diversity of races and ethnic groups meet. The U.S., the largest markets are still setting global standards in the world of sports goods industry. The aging but active population in the U.S., Japan and Europe and emerging markets such as Asia and Latin America present attractive opportunities for apparel manufacturers worldwide.
Although the market has shown a balanced growth in recent years, there is fierce competition for market share in the supply-side and sell side. Reflecting the trend towards consolidation in the industry all over the world, the sportswear market also witnessed numerous mergers and acquisitions. In addition to strengthening its market position, offering the activity of the consolidation of scale for players in the effective management of suppliers around the world to spread. On the front, retail, sports players competing conventional fashion stores, department stores, while competing with large customers, and sporting goods chains in an attempt to capture a pie of this lucrative market. In addition, an unprecedented development in e-commerce and more prospects and challenges for the industry as the incursion of the manufacturer into new areas, new customer has to win over the Internet. Consumers are increasingly using the preferences, tastes very different in kind, and a marked tendency among those who provide comfort, performance, flexibility and class. Downstream integration of clothing manufacturers in the distribution as used by the chains, single-brand stores, and the ‘store within a store “concept, along with the growth of private label products, a strong trend mark strengthen the brand and increased concentration in the trade.
In recent years, a growing number of female participation in sports and physical activity strongly influences the growth trend in the market. In the segment of sports, women in the age group 35 and older with more disposable income account for potential group and offer lucrative opportunities for various players in the business of women’s sportswear. Targeting this group of several companies to introduce a variety of sports and fitness apparel.
As the report of new research in sports and sports clothing, the United States is given the largest market worldwide. Set up the overall growth of the market in recent years by the rise in consumer spending in emerging markets, the weaker sales in developed markets of Europe and the U.S. offset. A number of sporting events like the Rugby World Cup, World Championships IAAF World Cup cricket and also contributed to sustained growth in market turnover. Asia-Pacific is expected to result in the fastest growing market with a projected annual growth rate of 5.0% in the period analyzed. The market growth is mainly led by the invasion of international brands and the increasing participation of people at sporting events. With the increasing globalization of trends in the high-end fashion, fashion design are abroad in the Chinese market, particularly on women segment. In the market for men to wear a relatively small proportion of men who are adapting the concept of well-dressed, exploring the quality and scale marks of the men. The country is considered one of the fastest growing markets in Asia for high-end classic suits, jackets and trousers.
important players in the market include Adidas AG, Amer Sports Corporation, Ashworth Inc, ASICS America Corporation, Banana Republic, Benetton Group SpA, Billabong International Limited, Columbia Sportswear Company, Inc., Gap, Hugo Boss AG, Jockey International, Levi Strauss & Co., Nike Inc., Old Navy, Prada SpA Group, Inc., Quiksilver, Reebok, The Timberland Company, Tommy Hilfiger, among others.
research report entitled “Sports and Fitness Clothing: A Global Strategic Business Report” from Global Industry Analysts, announced, Inc., provides a comprehensive overview of market trends, issues, drivers, company profiles, mergers, acquisitions and other strategic industry activities. The report includes figures on sales (in millions of U.S. dollars) for major geographic markets such as the USA, Canada, Japan, Europe (France, Germany, Italy, Great Britain, Spain, Russia and Rest of Europe)
Asia-Pacific, Latin America and elsewhere.
For more details about this report by global market research, please visit -
http://www.strategyr.com/Sports_and_Fitness_Clothing_Market_Report.asp
About Global Industry Analysts, Inc.
Global Industry Analysts, Inc., (GIA) is a leading publisher of market research off-the-shelf. Founded in 1987, the company currently employs over 800 people worldwide. Published annually over 1300 GIA scale research reports and market analysis of 40,000 +, and technology trends, while monitoring worldwide of more than 126,000 companies. For more than 9,500 clients in 27 countries, GIA is considered one of the largest and most prestigious companies in the world of market research.
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Global Industry Analysts, Inc.
Phone: 408-528-9966
Fax: 408-528-9977
E-mail: press (at) StrategyR (dot) com
Website: http://www.StrategyR.com/
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